“Everyone has an idea, but it’s taking those first steps towards turning that idea into a reality that are always the toughest.” ~ Daymond John
Today’s spotlight is on Fashion 254 which is the brain child of Isabell Miano. I got to learn more about how the idea turned into a business.
How did Fashion 254 come into existence?
It started as a fashion entertainment page on Facebook, until we started receiving pressure from our fans to stock the items, or direct them to where they could buy the featured clothes.
How long has Fashion 254 been running?
What kind of items do you stock?
We have evening wear, red carpet pieces, bridal, office and casual wear.
What is the price range of the items you stock?
We try to make our outfits affordable to everyone so between KES 1,500-12,000.
What are some of the challenges you have faced running Fashion 254?
Trademark infringement. Lots of online shops are copying the name Fashion254 and most are selling very poor quality clothing, therefore giving us a bad reputation.
What are the future plans for Fashion 254?
We’d like to start in-house production of the outfits therefore, we’ll be able to control the quality of our outfits and create more jobs for Kenyans.
Where is your store located?
Greenhouse mall on Ngong road, ground floor, west wing.
How can people contact you?
Through our FB/IG pages Fashion254Kenya or call 0726714501
Earrings & Bracelet – Alexander Betty
All dresses available at Fashion 254
Thanks for stopping by